Automotive Airbag Sensors Industry swot analysis by top key vendors, demand and forecast research to 2026

 Market Overview

Airbag sensors are part of the safety arrangement inculcated into cars for protecting the passenger’s head and chest area from being hurt during collision. The sensors are responsible for detection of sudden deceleration in a collision. Although these sensors are located throughout the vehicle, they are majorly present at the front side and behind the front fender to detect an impact at the front and in the side column to detect a side impact. The sensors trigger the airbag to go off whenever it detects a collision.

The market for air bag sensors is primarily driven by growing automobile industry and the demand for airbag employed in Light Commercial Vehicle (LCV) and trucks. Increasing rate of fatal accidents are propelling demand for airbag in the vehicle. For Instance, according to the association for safe international road travel, an estimated 3,287 deaths per day were reported due to road accidents. Automakers are focused on providing safety measure in car models by continuously innovating the systems to provide better facilities regarding safety of people. For instance, ZF Friedrichshafen AG, a germen car parts manufacturing company announced that by 2019, the company will provide a knee airbags to the European vehicle manufacturer.

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Market Dynamics

The regional market for the airbag sensors is segmented into North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.

Asia Pacific held the dominant position in the airbag sensors market and is expected to retain its dominance throughout the forecast period. India, China, Japan are some of the major countries, which drive growth of the airbag sensors market in this region. Furthermore, high sales of automotive vehicles in Asia Pacific is one of the major driving factor for growth of the market in this region. For instance, according to the International Organization of Motor Vehicle Manufacturers, the sales or registration of new passenger cars was 2.97 million units in India in 2016, and it increased from 2.77 million units in 2015. Similarly, in china the sales or registration of new passenger cars were 24.38 million units in 2016, which increased from 21.21 million units in 2015. Moreover, increasing government regulation related to automotive vehicle safety have accelerate the market growth in this region. For instance, in 2017, India Union minister of road transport & highway announced the Bharat new vehicle safety assessment program in which airbags, anti-lock braking system, and seat belt become mandatory to install in new vehicles.

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key players operating in the airbag sensor market include Autoliv Inc., Continental AG, Denso Corporation, Freescale Semiconductor, Key Safety Systems, Mitsubishi Electric Co., Ltd., Robert Bosch Corporation, Takata Corporation, Toyoda Gosei, and TRW Automotive

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